Commercial Lead Porphyria

Commercial Lead Porphyria

Alnylam Pharmaceuticals

Munich, Germany

 This role will be responsible to develop, execute and follow all local Sales and Marketing activities in Germany, with immediate focus on driving the launch and overall management of porphyria and accelerating market penetration. In time, this will also support primary hyperoxaluria type I. The Commercial Lead reports to the Country Manager.

This person will

  • Lead and support local commercial teams in tailoring the global strategy to Germany market specifics while maintaining global/regional alignment;
  • Drive and track focused execution of cross-functional tactics;
  • Share learnings and best practices across European countries.

The role will lead the cross-functional German product team and be the primary interface with local Medical affairs, Market access and the CEMEA Porphyria Product Lead based in Zug/Switzerland. The Commercial Lead will ensure excellent alignment and communications between the German and the regional team, and that the regional team has the necessary insights into country specifics to provide optimal support. The Commercial lead will also build and execute the tactical plan (e.g. Sales force and HCP target group prioritization, congress activities, marketing materials) and participate in the regional tactics as appropriate (e.g., European congresses). The role will have direct leadership accountability over the German Sales Force.

The Commercial lead Germany reports to the Country Manager.

Summary of Key Responsibilities

  • Takes the lead in building the sales organization e.g. hiring of field based commercial teams;
  • Leads the execution of educational and promotional events via the Sales Force;
  • Manages agencies/vendors in implementing the German tactical plans e.g. local marketing material, congress, educational events etc.;
  • Ensures a best-in-class working relationship with cross-functional colleagues;
  • Takes responsibility to build and execute the German Sales Force Training curriculum in close collaboration with the regional Training support;
  • Builds sustainable relationships with German healthcare stakeholders, functions as main partner for local customers and local/international KOLs;
  • Ensure detailed pre-launch and post-launch tracking of agreed KPIs to allow early course correction and ensure execution of key tactics;
  • Provide high quality input to the German Market Access plan to support the fastest and broadest access to medicine for ATTR patients in Germany;
  • Ensure high quality revenue and volume forecasting and brand investment deployment for Germany;
  • Develops and implements innovative, multichannel marketing strategies and tactics, including the planning and tracking of commercial spent investment;
  • In close collaboration with the regional product teams, ensure deep local market and stakeholder insights to inform local tailoring of the strategy and tactics and to help inform the global/regional strategy;
  • Operates on daily basis in a compliant manner with local regulatory requirements.

Qualifications

  • Life Science degree, Business degree a plus;
  • Demonstrated track record working in the bio/pharmaceutical commercial space in Germany; favorably in rare/specialty diseases;
  • Experience of collaboration in matrixed teams;
  • Line leadership experience, e.g. as Sales Manager in Germany;
  • Prior experience of Pharmaceutical Sales in Germany;
  • Hospital marketing management experience is essential, orphan drugs or neurologic disorders is advantageous;
  • Outstanding knowledge of specialty care commercialization in Germany, particularly in the Rare Disease space, including Market Access key success factors;
  • Strong network/matrix stakeholder communications skills with both regional and in-country teams;
  • Strong business and financial acumen;
  • Continuous external customer and patient focus;
  • Outstanding strategic thinking combined with strong execution leadership;
  • Inspirational leader, able to energize and motivate cross-functional teams and Sales Force;
  • Autonomous working style, pragmatic and operationally oriented, excellent planning and organizing skills;
  • Sense of urgency, ethics and responsibility.

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© EuroJobsites 2019

EuroJobsites is a UK registered company number: 4694396 VAT number: GB 880 9055 04

Registered address: EuroJobsites Ltd, Unit 8, Kingsmill Business Park, Kingston Upon Thames, London, KT1 3GZ, United Kingdom

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